Campaign Builder

FunnelManager’s Campaign Builder provides end-to-end management of the campaign data flow, incorporating audience segmentation, data usage permissions and channel activation.

Following a three-step setup, Campaign Builder is split into the following sections, with relevant topics listed beneath:

Segments

Create Segment - how to complete the initial setup of a data segment

Segment Management - how to manage the segment as part of the campaign flow

Campaigns

Create Campaign - how to complete the initial setup of a campaign audience, including offer creation

Campaign Management - how to manage the campaign as part of the campaign flow

Activations

Create Activation - how to complete the initial setup of a channel activation

Activation Management - how to manage the activation as part of the campaign flow